- 34% increase in conversion rate by focusing on high-performing paths.
- 8× faster optimization decisions with instant clarity on winners and waste.
- 7+ hours saved weekly by replacing manual analysis with direct answers.
- More predictable results across larger, multi-platform accounts.
Background
David Carreno manages significant ad budgets across multiple platforms. Precision is everything: the faster he can see what performs, the faster he can move budget to what works.
Challenge
Data fragmentation forced trial-and-error decisions. Time disappeared into dashboards and spreadsheets, and optimizations lagged behind what the data already knew.
Solution
Cerebro unified performance data and answered direct questions like “Which ads convert best by audience and device?” and “Where is budget waste today?”
Impact
David improved conversion rate by 34% and made optimization decisions eight times faster. Weekly analysis time dropped by seven-plus hours, and results became more predictable.
Next Steps
He’s now automating creative testing loops and scaling proven segments with Cerebro as the decision backbone.
