CUSTOMER STORY — SERVICE PROFESSIONALS, INC.
HOW SERVICE PROS BOOSTED ROI 52% AND SAVED 18 HOURS A WEEK WITH CEREBRO PLUMB
INCREASED ROI
52%
By asking Cerebro Plumb which ads wasted spend and which service lines drove profit, Service Pros uncovered insights they never would have found manually resulting in a 52% increase in ROI.
HOURS SAVED WEEKLY
18+
With Cerebro Plumb making it possible to ask questions of the data directly, Service Pros eliminated the need for manual analysis, saving each team member more than 18 hours each week.
ANNUAL HOURS RECOVERED
900+
By using Cerebro Plumb to instantly surface performance data across jobs, invoices, and lead sources, Service Pros removed hundreds of hours of manual work reclaiming over 900 hours annually.
"With CerebroPlum, we can ask data any question and get instant answers. It's changed how we handle reporting, decisions, and even day-to-day operations — it's become part of everything we do."
— Rich Bogda, President at Service Professionals Inc.
Streamlining internal operations through smarter insights
Challenge
Service Professionals' leadership team lacked fast, reliable visibility into performance. Reports were pulled manually from different systems, slowing decision-making and leading to missed opportunities.
Solution
With Cerebro Plumb, data flows in automatically from every platform into one place. Leaders can ask plain-language questions, instantly surface insights, and get the clarity needed to act without waiting on manual reports.
Results
Managers now make faster, data-driven decisions, saving hours each week and ensuring the business can stay proactive instead of reactive.
Scaling new client acquisition with data-powered advertising
Challenge
Marketing spend wasn't always efficient. Ads and campaigns ran on multiple platforms, but without centralized insights it was hard to know what was working — leading to wasted dollars and missed growth opportunities.
Solution
Cerebro Plumb unifies advertising data, highlights the biggest levers for growth, and even recommends which campaigns to optimize. Teams can identify winning ads, audiences, and channels with clarity.
Results
Service Professionals is acquiring more new customers at lower costs, scaling campaigns with confidence, and getting more return from every dollar spent on marketing.
Accelerating growth with AI-driven data insights
Challenge
Like many service businesses, Service Professionals had valuable data locked away in different systems. Without a simple way to access it, growth decisions were slowed down and opportunities slipped through the cracks.
Solution
Cerebro Plumb brings all of that data together and makes it accessible through AI. Teams can ask questions and get instant, accurate answers — turning complex datasets into actionable insights.
Results
Service Professionals is growing faster, uncovering new opportunities, and empowering every part of the company to make smarter decisions backed by data.
"Since adopting Cerebro Plumb, we've seen a dramatic boost in both efficiency and revenue. What used to take us hours of manual work now takes minutes, and that shift alone has opened up hundreds of thousands in new opportunities while giving our team the freedom to focus on serving homeowners—not spreadsheets."
— Rich Bogda, President at Service Professionals Inc.
Read the blog